entrepreneur

Based on an article published by USnews, the top 10 retailers who are surviving despite the recession have some attributes such as: 1. Conservative Expansion Mode Prior to the economy crisis, a lot of growing companies borrowed heavily to expand based on overly optimistic projection. When the economy crashes, and the effect is felt right [...]

Companies sometimes would publish magazines/catalogue for free distribution to their customers.  For example, banks would publish rewards brochures, IKEA would publish their magazines, Tupperware and direct selling companies with their catalogue, greeting cards companies would have their  product catalogue (even though it is often not distributed for free). Product catalogue or magazines can create awareness of your company’s [...]

When there’s a will, there’s a way. Too many businesses give up too soon before they can see results. Today, I want to share with you a case study of a cafe in Malaysia- on how I have seen it going from a dying business till having business picking up. Hopefully you can draw some [...]

When I was in primary 5, there was a small duration where I sold chewing gum for some side income. I would buy the chewing gum- which each packet contained 5 strips for 20 cents. And I would sell by the strips of 5 cents each. For each packet of chewing gum sold (5 strips), [...]

When I saw the book Ignore Everybody and Other 39 Keys to Creativity by Hugh MacLeod, the chapters I flipped that made me took the book were “Keep Your Day Job” and “Beware of Turning Hobbies into Jobs”. As I took the book back, I sat intently from afternoon and finish the book at dusk. [...]

As I have mentioned so many times, a company really needs a website if it wants to continue to be competitive in today’s era.  Setting up a website need not be difficult- you can even engage a college IT student to do it for a low cost in exchange for a good portfolio (having developed website for [...]