small business

In order to save cost to store and redesign for all different festive seasons, why not consider designing a single paper back, or better yet a grocery bag that carries themes from major festivals, like the one below by CNI: This paper bag has all the Malaysian major festivals: Hari Raya, Chinese New Year, Deepavali [...]

Based on an article published by USnews, the top 10 retailers who are surviving despite the recession have some attributes such as: 1. Conservative Expansion Mode Prior to the economy crisis, a lot of growing companies borrowed heavily to expand based on overly optimistic projection. When the economy crashes, and the effect is felt right [...]

Sometimes marketing a business need not be complicated or expensive. You can even meet with success by concentrating on selling just one core product- this is especially true in food business. Recently, we stopped by a stall at the night market. This stall was selling fresh baked sak kei mah (萨骑马)- a Chinese snack. The thing about sak keh mah is that [...]

As I have mentioned so many times, a company really needs a website if it wants to continue to be competitive in today’s era.  Setting up a website need not be difficult- you can even engage a college IT student to do it for a low cost in exchange for a good portfolio (having developed website for [...]

In my previous article, I did  a case study on Pay Less Bookstore’s online site and have some ideas on how the bookstore could expand its existing base. Today, let’s talk about a very popular book publisher: The Dummies series. Most of us would at least have 1 book from either the Complete Idiot’s Guide [...]

Years ago before Tablets and iPad burst into the scene, most of us read real physical books. But with books available online and blogs publishing refreshing new articles, people have switched to the internet as the source of entertainment, information and interactive learning. Many bookstores are now closing down- or seeing their profits soaring down [...]